Project Beneficiaries: African International Academy (AIA), Talented Youth, Local Communities and the Government and the people of South Africa, Africa and the world at large

Core Area Need: Funding for the Construction of Infrastructure and Equipment of the Academy.


Soccer is viewed by many as a major sporting event in the world. The game of football has resulted to skill development in many nations across the globe and has contributed in enriching individuals. Besides, sport in general and football in particular have emerged as a single unifying factor, even in the moment of political, ethnic and socio-religious tension and feuds. Nations across the world have united behind this game. Football has bridged racial divide and brought people of other nation into a union of oneness.

Most youths are ready to defy some of the challenges prevailing in the world today such as unemployment and economic hardship, which has reduced them to the level of desperation. Most of them have given up hopes and have buried their talents and indulge in activities such as drug abuse, prostitution, gansterism and banditry. It can therefore not be argued that idleness breeds crime and other numerous malpractices that can only lead to the destruction of individuals and their communities.

In a South African context, there are numerous challenges still predominant in most of its townships such as Khayelitsha, Langa, Nyanga, Mfuleni, Guguletu, Hanover Park, Manenberg, and Elsies River. This is because the desire and zeal to conquer and be number one has unfortunately not been matched with opportunities and facilities to nurture their skills and talents. It is in this context that Heads Foundation a non profit organisation which is registered under registration number 147-047-NPO has created


the African International Football academy (AIA) in pursuing its zeal to transform the lives of the budding South African talents. This project proposal is submitted for funding and sponsorship.


The future of every country and its related society lies in the youthful population. Investing in youths entails building a solid foundation for future leaders by maximizing their potentials. AIA has come to realize that in partnership other organisation as well as other stakeholders, young people can be given a chance of making it in life through sports. The founders and promoters of AIA equally believe that young people are rough diamond whom if well polished shall shine for the whole of humanity.

The goal of the project is to offers an opportunity for maximal development of talent in youth through training and nurturing of their talents in football, in the junior, cadet and senior categories. Most of the players are usually identified through township competitions and street kid playing arenas. Moreover, the object seeks to establish an exchange visit program between the AIA and Sport Institution and training centers for coaches and players the world over.


The talents in basketball, handball and athletics in AIA abound. This project proposal also seeks to build youth capacity in these domain through partnership with training institutions and centres. We therefore believe that it is an urgent need to build an academy that shall provide the training ground for young sport men and women that shall also serve as a nursery for our national teams.


In a region that does not count any industries and minerals resources that constitute a source of empowerment through gainful employment, the overall objectives of this proposal resonate with AIFA and include:

Creating a community and sustainable academy in order to develop football, basketball, handball, athletics and other sport in this part of South Africa



Identifying sports talents in young people and giving them a chance at making a career even away from our academy.

Engaging young people in physical and moral Education with a view to reducing crime rate, drug abuse as well as the fight against HIV/AIDS.


Training young people in the sustainable management of bio-diversities and environmental protection.


Building friendship ties with stakeholders as well as other sports oriented entities the world over and participating in activities that promote friendship, tolerance and fight against racism and all forms of discrimination.



The importance of this project lies also in the anticipated outcome and the benefits would be multi-dimensional.

Youth Beneficiaries

Cadets or junior and senior footballers are trained and equipped with basic material for re-training and career development.


With sponsorship, outstanding football player’s handball players, lawn tennis players, and athletes who need immediate and sustained attention vital for possible professional care would receive adequate training from AIFA. The training shall equally reveal more hidden talents in young people not only from the Township around Cape Town and Western Cape but equally from other parts of the country.


The training activities shall equally present and encourage the spirit of competition and especially self-challenge in all participants, who spirit shall build strong personalities in each one of them.



The coming together of young people from all part of the country shall foster friendship ties and encourage national integration that is indispensable in national unity and nation building.


The Academy

The Academy will succeed in giving a chance of self-esteem and discovery to young people, which is a resume of our objectives. The Academy expects to cause young people to realize that sports can give them a future and above all that sports keep them out of various mal practices.


Taking into consideration the poverty level in the townships and country, training activities offered by the academy shall give a cross section of young people a chance of playing and wining. The Academy expects to build lasting ties with various stake holders with whom the future of young people may be made brighter.


The Academy expects to instil a sense of responsibility and partnership in the participants, which shall then have an overall effect on their day to day activities. By the end of training activities, the participants would emerge as people who respect the notion of “Common Good” which is a prerequisite for future nation builders.


The Academy by the training of young people will exhibit the principles of self-reliant development and contributed its own quota to national development.


The Academy program is geared toward physical, moral, linguistic and professional development of the youth in local, national and international football.


The Community


The envisaged training activities shall reinforce the spirit of friendship and unity amongst young people who constitute a very active and consequently very volatile section of the population.


The training activities shall be welcome by the local authorities as an antidote against the growing rate of drug abuse.

We finally expect that the nation shall discover some of the rough diamonds, which need polishing in the young participants so that South Africa should soon be proud of new stars that may defend its colours at world stage including the Olympic Games and the World Cup.


Even if none of the above occurs, we would have succeeded in the physical and moral education of our young people and given them enough reason to dream, which dreams they may realize some day with or without us. This is what we call success.



This project meant for the training of young people, shall be a continuous process of identifying, training and causing sports men and women to participate in national and international events, which are income generating. AIA shall therefore provide a sustainable way of transforming sports in South Africa and Africa and at large, a country blessed with potential stars just waiting to shine.



Training material: football boots, Jerseys and training kits for various sports, cones, soccer hose (socks), shin guards, footballs, and first aid medical facilities; Kits for basketball, balls, running shoes, nets, and all other sports equipment and materials.


Necessity for green tuft 1000 capacity stadium and running track, and other sports facilities is the dream of AIA and our future endeavours


would focus on the calibre of talents it has been able, and continue to groom.


AIA transportation buss.



The following assumptions were made in presenting this AIA proposal. These include;


That the African International Football Academy will identify and train those youth who are talented in football.


That the Academy will help to expose the trained and talented footballers into the national and international market.


That the Academy will create jobs in many directions.


That the Academy will be a developing project by building football and other infrastructure.


That both the public and private sector will welcome the AIA initiative and support it.


That assistance and funding will be made available for the resource of the Academy by whoever AIA approaches.


That the Academy will market the product of its sponsors and funding agents.



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